Virtue is the only hair care brand that uses a proprietary protein, Alpha Keratin 60ku®, that is identical to the hair that makes up our hair. Virtue goes beyond coating and bonding damaged hair; it heals from the core.The cookie duration is 30 days.
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Virtue is the only hair care brand powered by Alpha Keratin 60ku®, a protein identical to the keratin that makes up human hair. Rather than simply coating or bonding damaged strands, Virtue works from the core.