Rummy Circle [CPA, Android] IN affiliate program

Campaign Description: Rummy is amongst the most popular games in India. It is easy, fun and packed with a healthy dose of challenge that will keep you coming back for more. RummyCircle is the online rummy platform that packs this excitement and brings it to your preferred device. RummyCircle brings the very same game that was previously limited to small groups of friends and family with a digital avatar. Fast gameplay, secure platform, and safe transactions along with international standards of gameplay, makes them India’s most popular gaming websites. Campaign Objective: The Goal of the campaign is to drive the paid player volumes every month at a sustainable ROI. Definition of Free & Paid Player: Once the user has registered, he can play non-cash practice games for free. However, once he deposits the cash for the first time, he would be tagged as a paid player, who could then participate in cash games. Thai's what our eventual goal is, to drive the paid player volumes every month at a sustainable ROI. Targeting: Gender - Male Age - 25 or more OS: Android 5+ Strictly excluded geographies -Telangana,  Andhra Pradesh, Odisha, and Assam  Geo: Core Region:TN Tamil Nadu, KA Karnataka, MH Maharashtra Non-Core Region: GL Gujrat & KL Kerala Other Payable Region: New Delhi & West Bengal Conversion Flow: User clicks and downloads the Apk version of the app User sign up/ register. KPI: Affiliate would need to optimize for D7 CPA (cost per deposit player) not exceeding 4500, and a minimum D7 ROI of 1.5% (D7 refers to 7day period from the day of registration/lead).   Why Join?   India's Most Trusted Online Rummy Site High Approval Rate. High conversion Rate.

Campaign Setup – RummyCircle Play Store Campaign Affiliate Model: Cost Per Action (CPA) – Payout is based on successful first deposit (Paidafaffc) Tracking Type: Server-to-Server (S2S) via AppsFlyer Target Geography: Core Markets (High Priority): Maharashtra (MH), Karnataka (KA), Tamil Nadu (TN) Additional States (Optional): Gujarat (GJ), Kerala (KL), Delhi (DL) Excluded States (Banned): Telangana, Andhra Pradesh, Sikkim, Nagaland, Assam Leads from excluded states will not be paid – ensure strict geo-filtering. Cookie Window: Not applicable – event-based conversion (install → first deposit) Campaign Objective: To drive qualified installs and conversions into Paid Players (users who deposit money post-installation and registration). Conversion Funnel: Ad Click → App Install → User Registration → First Deposit → Paid Player Target Geo Ratio: 70% or more traffic from core states Performance Goals: Metric Target     D7 ROI ≥ 4% D7 RPU ~ ₹200 Leads with no post-install activity beyond D7 may be flagged and unpaid. Inventory Restrictions:   Not Allowed: Google Search Facebook Ads Desktop/Mobile Web Incentive-based traffic VTA (View-Through Attribution) Allowed: Mobile App Traffic Only Must use ad network PIDs only (No agency-level access)