Ladbrokes UK Games CPL affiliate program
Ladbrokes is a world leader in the betting and gaming industry with over 2,700 betting outlets in the UK, Ireland, Belgium and Spain and over 800,000 active online customers. From our shops to our website, mobile app and phone services, we make betting and gaming simple and enjoyable. This program offers a 90-day cookie duration.
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Who We Are
Ladbrokes is a world leader in the betting and gaming industry with over 2,700 betting outlets in the UK, Ireland, Belgium and Spain and over 800,000 active online customers. We aim to provide our customers with a fun experience whenever and however they choose to play with us. From our shops to our website, mobile app and phone services, we make betting and gaming simple and enjoyable. We also take our responsibilities very seriously. We are helping to take our industry forward on Responsible Gambling, and we have a Board Committee dedicated to overseeing the integrity of our own approach.
Why join the Ladbrokes CPL Affiliate Program?
Ladbrokes are running a Cost Per Lead campaign that has proven hugely successful. The customer is offered the opportunity to register to unlock a special promo code that will give them a £30 welcome bonus. When they click on the ad unit, they are directed to a bespoke landing page where they must enter their name, email & favourite game to unlock their code. Ladbrokes will pay £3.50 for each valid new customer that completes the form and registers. The secondary KPI is on the number of depositing players after the lead is captured. Due to this, there will be an initial test cap for each affiliate of 200 leads until we have assessed your quality.
How do you benefit from the Ladbrokes CPL program on Webgains?
Offers: Market leading new customer offers - £30 welcome bonusBanners: Creative updated in line with promotions and seasonal events
Commission: earn £3.50 per lead (a lead consists of name, email and favourite game)
Cookie Length: 90 days
Affiliate Approval: Manual
Landing page: The landing page only has the lead capture form on it with no room for leakage.
Restrictions: Incent traffic is forbidden. No sites with adult, illegal & unlawful content.
Ladbrokes PPC Policy
PPC Policy closed: affiliates may not run paid search campaigns. Please do not bid on brand name or generic keywords. Affiliates are not permitted to run any biddable media whatsoever for this campaign.
