Home Revive affiliate program

Brand Guidelines:

Dear Publisher,

As always, we appreciate partnering with you to help homeowners find the best pros for their projects. Like you, we take the quality of our leads seriously. Our goal is to provide our clients with a fair opportunity to close a job by connecting them with homeowners who have high intent and are actively looking to hire home service professionals. To achieve this, we have a set of guidelines that all our affiliates must follow when providing us with leads as defined below.

Defining a Valid Lead

A valid lead is one that comes from a homeowner who is actively seeking to hire a home service professional. This ensures that our clients have a fair opportunity to close the job.

Obtaining a Lead

To obtain valid leads, we require straightforward messaging from ad copy to landing pages, clearly indicating that by submitting their details, the homeowner will receive calls from up to four local pros. We do not allow incentivized language, co-reg, soliciting, contests, surveys, or promotions of any kind. Ad copy/landing pages may not present themselves as if the homeowner is submitting their details to a specific contractor.

Examples of prohibited ads and language include:

"Fill out this form and get 10% off New Windows"

"See if you qualify for a New Roof"

"Apply for a government grant for your home renovation project"

"Get your dream home for “no money down" or “no out-of-pocket cost”

Specifically, you cannot use any of the following words in your ad or landing page:

Buy 1 [Window], Get 1 Free

Government Grant

Qualify, Savings

No Money Down

No Out of Pocket Cost

Now You Can Afford

Apply

Program

The below terms are highly discouraged, as they commit us beyond our capabilities:

Insured/Bonded

Licensed, depending on the context

Not acceptable example: “All of our contractors are Licensed professionals”

Acceptable example: “By submitting your details, you can be connected to a licensed contractor.”

Warranty

Work will be done within a specific time frame

Example: 1 Day Bathroom Remodel, 24 Hour Painting, etc.

We understand this may be new and are here to help. In order to be approved to provide leads to Home Revive, our team must approve all landing pages and ad copy.

Lead Requirements

All leads provided by affiliates must contain the leads’:

First Name

Last Name

Phone Number

Zip Code

Street Address

Email Address

Allowed Traffic Sources:

Social media (Linked In, Fb, Instagram, Twitter

Google search

Yahoo

Bing

Google display

Display ads

Native ads

Email

Prohibited traffic:

Podcasts

Sweeps

Surveys

Native pushes

teaser ads

quizzes

Coreg

Pop

Push

SMS.