H&R Block is a leading provider of tax preparation services for individuals and small businesses, both online and in-person. They offer easy-to-use digital tools, expert advice, and year-round support to help clients maximize their refunds. With decades of experience, H&R Block adapts to changing tax laws, making tax filing simpler and more accessible for everyone. This program offers a 30-day attribution window.
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1. Overview A. H&R Block, Inc. (%u201CAdvertiser%u201D), operate the website www.hrblock.com. Advertiser offers an affiliate marketing and sales program through which approved companies operating their own websites and/or subscription email services ("Media Partners" or %u201Cyou%u201D herein) are granted a limited, non-exclusive right to: (i) advertise and promote specified Advertiser's goods and services in a manner in compliance with the Master Campaign Agreement (including Schedule 1) between Advertiser and Media Partner (hereinafter %u201CMaster Agreement%u201D) and this Supplemental Agreement, (ii) post or circulate an approved graphical or textual internet hyper-link to the Destination Sites, and (iii) direct visitors to the hrblock.com and sites designated by Advertiser. This Supplemental Agreement provides terms and conditions that are in addition to or modify any terms and conditions that you have agreed to pursuant to the Master Agreement. Any capitalized term herein that is not defined shall have the same meaning as in the Master Agreement. In the event of a conflict between this Supplemental Agreement and the Master Agreement, this Supplemental Agreement will control. For the avoidance of doubt, the choice of law and exclusive jurisdiction provisions of Section 4(G) herein shall not be deemed to be inconsistent with the Master Agreement, and the provisions of Section 4(G) are enforceable as to any dispute based upon a breach of any of the terms of Master Agreement and this Supplemental Agreement. 2. Miscellaneous Special Terms and Conditions A. Media Partners may not compete with Advertiser by bidding for paid search placement using (i) the "H&R Block" brand name or any other claimed Advertiser trademark or domain name set forth on Schedule A hereto, (ii) any term that is confusingly similar to any of the trademark terms, %u201CConfusingly similar%u201D shall be interpreted according to the first element of the ICANN Uniform Domain-Name Dispute-Resolution Policy and shall be determined in Advertiser%u2019s reasonable discretion. The terms defined in Section 2(A)(i)-(ii) herein are referred to as the Restricted Terms. Media Partners may not use the Restricted Terms in search result headings unless agreed upon in the Master Agreement. B. Media Partners may not purchase or use any domain including a Restricted Term. C. If Media Partner has more than one website and Media Partner wishes to utilize more than one site for this program, the Media Partner must disclose each participating URL to Advertiser. D. Media Partner may not make any representations, either express or implied, or create an appearance that a visitor to the Media Partner%u2019s website is visiting any of the Destination Sites or any other Advertiser website. (For example, Media Partner may not "frame" a Destination Site without Advertiser's prior written approval.) E. Media Partner may not state or imply that it is an associate partner or agent of Advertiser or take any action that could reasonably cause customers confusion as to Advertiser%u2019s relationship with Media Partner. F. Advertiser has the right, in its sole discretion, to monitor approved Media Partner sites at any time to determine that Media Partner is in compliance with the terms of this Supplemental Agreement; and Media Partner agrees to provide Advertiser with unrestricted access to its participating websites for such purpose. G. Media Partner may not induce or assist anyone to take any action that Media Partner is forbidden to take under this Supplemental Agreement. 3. Termination A. Advertiser may terminate the Master Agreement (including this Supplemental Agreement) immediately in the event that Media Partner: (i) operates an illegal business through its website and/or subscription email list; (ii) engages in any illegal activity of any type, including but not limited to displaying illegal content on its website and/or in its subscription e-mails or offering any illegal goods or services through its website and/or subscription e-mails; (iii) its website or e-mail link to its websites contain or promote any content which Advertiser, in its sole discretion, believes is misleading, abusive, violent, bigoted, hate-oriented, or pornographic; (iv) engages in indiscriminate or unsolicited commercial advertising e-mails; (v) places links to a Destination Site in newsgroups, message boards, unsolicited e-mail and other types of spam, banner networks, counters, chatrooms, guest books, IRC channels or through similar Internet resources; (vi) causes or enables links to a Destination Site which are not made in good faith, including, but not limited to, by means of any device, program, robot, Iframes, hidden frames, JavaScript popup windows and redirects; (vii) establishes or causes to be established any promotion that provides any rewards, points or compensation for qualified leads, or that allows third parties to place links to the Destination Site without Advertiser%u2019s prior written permission; (viii) breaches this Supplemental Agreement; (ix) breaches any other intellectual property right, provision of the Master Agreement (including this Supplemental Agreement), or infringes any trademarks or brands; and/or (x) dilutes, blurs or tarnishes the value of Advertiser%u2019s marks. If Advertiser terminates based on this Section 3(A), in anticipation of the difficulty of determining the actual damages, Advertiser shall be entitled to liquidated damages in the amount of Media Partner%u2019s commissions earned under the Master Agreement herein for those transactions that were completed during the time period in which the Media Partner was in violation of 3(A). B. For purposes of notification of termination by Advertiser pursuant to Section 3(A), delivery via email is considered a written and immediate form of notification. C. Upon any termination of the Master Agreement, Advertiser and Media Partner will be released from all obligations and liabilities to the other party occurring or arising after the date of such termination or the transactions contemplated hereby, except with respect to those obligations which by their nature are designed to survive termination as provided herein; provided that no such termination will relieve Media Partner from any liability arising from any breach of this Supplemental Agreement occurring prior to termination. D. Upon termination of the Master Agreement, (i) Advertiser's acceptance of additional referrals obtained through Media Partner shall not constitute a continuation or renewal of the Master Agreement or a waiver of such termination, (ii) Media Partner shall be entitled only to those unpaid commissions, if valid, earned by Media Partner on or prior to the date of termination; (iii) Media Partner shall in no event be entitled to commissions with respect to any amount of referrals delivered after the date of termination; (iv) all rights and licenses of Media Partner hereunder shall immediately terminate; and (v) Media Partner shall cease all uses of any trade names, trademarks, service marks, logos and other designations of Advertiser. 4. Additional Terms A. Media Partner shall not assign, transfer or delegate its obligations under the Master Agreement (including this Supplemental Agreement), either in whole or in part, without the prior written consent of Advertiser. Any attempted assignment, transfer or delegation in violation of the provisions of this provision will be void. B. The provisions of this Supplemental Agreement are severable. If any provision of this Supplemental Agreement, or the application thereof to any person or circumstance, shall be deemed invalid or unenforceable under any applicable law, such invalidity or unenforceability shall not affect the other provisions of this Supplemental Agreement that can be given effect. C. No delay or failure by Advertiser in exercising any right under this Supplemental Agreement, and no partial or single exercise of that right, shall constitute a waiver of that or any other right. D. The rights and remedies of Advertiser are not mutually exclusive; that is, the exercise of one or more of the provisions hereof shall not preclude the exercise of any other provision hereof or any other remedy. For the avoidance of doubt, nothing in this Supplemental Agreement shall be construed to limit any non-contract remedy that Advertiser may have against Media Partner if Media Partner infringes Advertiser%u2019s intellectual property or other proprietary rights. Media Partner acknowledges, confirms, and agrees that damages may be inadequate for a breach or a threatened breach of this Supplemental Agreement and, in the event of a breach or threatened breach of any provision hereof, the respective rights and obligations hereunder shall be enforceable by specific performance, injunction, or other equitable remedy, without the necessity of posting a bond therefore. E. This Supplemental Agreement shall be deemed a mutual agreement and shall not be construed and/or interpreted in favor or against either party on the basis of preparation of the Supplemental Agreement. F. By accepting this campaign in LinkConnector, and by clicking-through the acceptance button that accepts the Master Agreement, Media Partner executes, accepts, enters into, and becomes party to this Supplemental Agreement, effective on the date of acceptance of an EIO by Advertiser.
H&R Block's online do-it-yourself tax preparation services, tax software, and over 12,000 retail offices help you get your maximum refund. On your own, with our software products, or in office, we help clients get their taxes won.
H&R Block's online do-it-yourself tax preparation services, tax software, and over 12,000 retail offices help you get your maximum refund. On your own, with our software products, or in office, we help clients get their taxes won.
CPA
Account registration: payout is not applied
Online Sale - DIY
New customer: 1.8% of order sale amount
Existing customer: 0.6% of order sale amount
(Please note there are non-commissionable items - contact your manager to get the details)
Software Download - payout is not applied
In-store Purchase - $0.6-$1.2 per order
New customer: $1.2 per order
Existing customer: $0.6 per order
All other - $0.6 per order
Assisted In-Store Appointment: no payout
*Brand bidding is prohibited.
Desired Partner Types: Content - Finance focused!, Coupon/Deal/Loyalty, Employee Rewards, Technology/Mobile App
KPI:
DIY (do-it-yourself)
Account Registrations: Indicates when a client signs up for an account. Registrations act as a proxy for who will file.
*Online Sales: Refers to fillings that occur online - 4 package types (free, deluxe, premium, self-employed)
Software Downloads: Best option for people who want tax filing software on their computer year-round (small business owners, elderly tax filers)
Assisted (in-store)
In-Store Purchases: Indicates when a client sets up an appointment and files taxes in-person with an H&R Block tax professional
Net New Rate
Overall, a 20-35% net new rate is considered good
*Please note there's a pre-moderation with the advertiser - provide your sources for a review to promote this campaign
Need help with tax preparation? Check out H&R Block's website for a wide range of tax preparation services to help you get your maximum refund.
Rates:
Online Sale - 6,15%
Software Download - 3,07%
In-store Purchase - 1,84USD
Account registration - 0,00USD