First Choice affiliate program

First Choice are part of the TUI Travel PLC Group of companies – the UK’s leading leisure travel company, specializing in sun holidays worldwide and charter flights. They are the family-friendly travel provider with fantastic resorts, units, pools, products, and services. First Choice’s advertising strategy is to grow a preference for First Choice among family audiences by reinforcing perceptions of First Choice as the family holiday expert. This program offers a 30-day cookie duration.

We offer a great range of products and destinations to suit everyone all year round at affordable prices. First Choice regularly runs strong saving messages, offers and discount codes to drive bookings as well as new copy and assets to use most weeks