Company Description: Enfamil is a brand of infant formula made by Mead Johnson. From 1972 through 2011, Mead Johnson used Beatrix Potter's Peter Rabbit on its U.S. packaging. However, in 2012, the company transitioned to its signature duck across its U.S. Enfamil product line. Enfamil is a product name associated with formulas for babies. Campaign Description: Enfashop is a Cost Per Visits campaign where we need to generate the transactions online. Campaign Objective: To send intended users to their website generate visits and conversions.
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