Company Description:Discovery, Inc. (Nasdaq: DISCA, DISCB, DISCK) is a global leader in real life entertainment, serving a passionate audience of superfans around the world with content that inspires, informs and entertains. Discovery delivers over 8,000 hours of original programming each year and has category leadership across deeply loved content genres around the world. Available in 220 countries and territories and 50 languages, Discovery is a platform innovator, reaching viewers on all screens, including TV Everywhere products such as the GO portfolio of apps and Discovery Kids Play; direct-to-consumer streaming services such as Eurosport Player and Motor Trend OnDemand; and digital-first and social content from Group Nine Media. Campaign Description: Model: Cost per Subsription Campaign for App Discovery Plus Appp campaign provides an opportunity to the affiliates to earn good revenue, if the subscription is made with the affiliate link. It is the Cost per subscription campaign Targeting: Pan India Tracking tool- Appsflyer Allowed Traffic mentioned in the traffic source Below paid search terms are not allowed: Bidding on branded/trademarked terms Bidding on derivatives of branded/trademarked terms Bidding on broad-match based on branded/trademarked terms Bidding on competitors based on branded/trademarked terms Direct linking Use of brand name in Display URL Brand name in Title & Ad Copy KPIs mentioned in the terms App Campaign We will be tracking the below event identifiers for the following events- afappopened (install) afcompleteregistration (Registration) afpurchase (Subscription) Objective: To deliver subscriptions for Discovery Plus App from India
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