CarGurus affiliate program
CarGurus is the #1 visited site for buying and selling new or used cars in the US. Along with their buy or sell options, they also offer auto loans where a consumer can be pre-qualified in minutes. This program offers a 30-day cookie duration.
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At CarGurus, they are building the world’s most trusted and transparent automotive marketplace. They help dealers quickly and easily market their vehicles and connect with ready-to-buy shoppers. This program offers a 45-day cookie duration.
CarGurus is the #1 visited site for buying and selling new or used cars. Along with their buy or sell options, they also offer auto loans where a consumer can be pre-qualified in minutes.
Geo: CA
CPL:
Buy a Car Lead - $2.3 per lead
Cookie Duration: 30 days
Lock Period: 45 days
KPI: Qualified leads, conversion rate
Allowed promotion methods: Comparison Shopping, Content, Mobile/Tablet App, Product Review, Social Media, Toolbar
Restrictions: brand bidding, direct linking are prohibited.
*Please send your sources for the advertiser's approval
!!! Plase note that the tracking links are generated individually for every affiliate. Please contact your affiliate manager to request your individual tracking link. You can find your individual tracking link in the landing pages section once it is prepared. The use of inappriopriate tracking link can lead to attribution errors.
*Please note that conversions are uploaded once a week.
*Please focus on Buy leads
CarGurus is the #1 visited site for buying and selling new or used cars in the US. Along with their buy or sell options, they also offer auto loans where a consumer can be pre-qualified in minutes.
Geo: US
CPL:
Finance lead - $1.54 per lead
Buy a Car lead - $2.6 per lead
Cookie Duration: 30 days
Lock Period: 45 days
KPI: Qualified leads, converstion rate
!The leads containing invalid information (eg invalid email address, invalid phone number) can be reversed by the advertiser.
Restrictions: brand bidding, direct linking are prohibited.
Allowed promotion methods: Comparison Shopping, Content, Mobile/Tablet App, Product Review, Social Media, Toolbar
*The advertiser allows certain downloadable software partners.
*Email marketing is allowed. All partners must be Can-SPAM compliant and must contact thier manager prior to running these for suppression lists.
*Affiliates may only promote codes that are provided through the affiliate program. Please note that sales containing a code that is not provided directly from the advertiser may be subject to commission reversals and may result in your removal from the program.
*Please send your sources for the advertiser's approval
!!! Plase note that the tracking links are generated individually for every affiliate. Please contact your affiliate manager to request your individual tracking link. You can find your individual tracking link in the landing pages section once it is prepared. The use of inappriopriate tracking link can lead to attribution errors.
*Please note that conversions are uploaded once a week.
*Please focus on Buy leads
CarGurus is the #1 visited site for buying and selling new or used cars in the US. Along with their buy or sell options, they also offer auto loans where a consumer can be pre-qualified in minutes. Please find below are key benefits CarGurus:
- Price transparency with every customer
- Reliable and quick transactions
- Widest (largest) relationship with dealerships
- Shop, buy and sell all on one site
- Qualified dealers bidding on vehicles
Terms and Conditions
We do not allow trademark bidding unless approved in writing.
We do not allow paid search direct linking unless approved in writing.
We allow certain downloadable software partners to join our program.
We allow email marketing. All partners must be Can-SPAM compliant and must contact us prior to running these for suppression lists. Any partner that doesn't reach out first is considered to be in violation of our terms and conditions.
Coupon/Offer Code Policy - Affiliates may only promote codes that are provided through the Ascend affiliate program. Please note that sales containing a code that is not provided directly by us or is not listed within Ascend may be subject to commission reversals and may result in your removal from the program.
